Website Development

Every channel you pay for lands here

A fast site in your own brand, built to convert and wired to your payments and marketing tools.

What usually goes wrong

Three ways a new website disappoints

Nobody is unhappy on launch day. Disappointment arrives around month three, usually as one of these.

It is beautiful and nobody enquires

A site can be well designed and still make no argument. If the copy, the section order and the single next step were not decided before design, the result is decoration on an unanswered question.

You cannot change a word without paying

The most common lock-in is architectural: a build so intricate that editing a headline needs the person who made it. A year later the site says something you no longer believe, because changing it costs money.

It got slower every month

Fast on launch day, then a plugin here and a tracking script there. With no performance budget, nothing ever breaks it, and by the time it is obvious the cause is spread across two years of small decisions.

Ownership

A website is seven keys. Check whose name each one is in

This decides whether a website is an asset or a subscription, and it is rarely asked on the proposal. Switch between the two arrangements, then click any key.

The three builds

What actually changes between them

The difference is not page count. It is how much of your business is wired into it, and how many people need to edit it afterwards.

What is in it
What it connects to
Choose it when
How it runs

Two to four weeks, and exactly what we need from you

Projects usually overrun because the agency is waiting on something and nobody said so early. Here is the whole schedule, including your side of it.

Pricing

One-time to build. A small amount to keep it healthy

Page count, product count and integrations change the work, so prices are ranges. You get a fixed number after the strategy session, before anything starts.

Landing Page

$450
one-time, live in 5 days

The fastest way to stop sending ads to a homepage

One conversion-focused page: copywriting, brand design, a lead form or WhatsApp handoff, and analytics. The cheapest way to stop sending paid traffic to a homepage.

Blog and SEO built in

Business Website

$1,500–$2,800
one-time, 2-4 weeks

A full site your team can run after launch

Five to eight pages with the copy written first, a blog you can publish to, SEO foundations, and a training session so nothing needs us afterwards.

E-commerce Store

$2,500–$5,000
one-time, 3-5 weeks

A complete store, tested before launch

A complete store in your brand with payments and shipping configured, the catalogue synced into social, and everything tested before launch rather than after.

Website Care Plan

$120–$180
per month, optional

Updates, backups and monitoring, handled

Websites decay quietly: software updates, expiring certificates, a plugin that stops being maintained. This plan keeps you from finding out the hard way.

All prices in USD and exclusive of hosting and domain fees, which are paid by you directly to providers in your own name. Builds are paid in advance, then delivered. The Care Plan is month-to-month with no minimum, and cancelling it changes nothing about who owns the site.

Turn the range into one fixed price and a start date

Why AdvanSEM

Four commitments, aimed squarely at the usual complaints

Each answers something that often goes wrong on website projects, even ones that looked fine at launch.

Every key in your name, from day one

Domain, hosting, source, analytics, admin and payment accounts are opened by you or transferred to you at the start, not at the end as a favour.

You can edit it without calling us

A training session at handover and a build deliberately simple enough that changing a headline is a two-minute job for someone non-technical. Complexity that creates dependency is not craft.

A performance budget, set before the first plugin

We agree a load budget at the start and every addition has to fit inside it. It is the best defence against a site that is fast in month one and slow by month six.

Copy is written before design begins

The order of the sections and the argument they make is the actual product. Designing first and adding words later produces a beautiful site that sells nothing.

Terms, in plain language

What you own, and what happens if we part ways

Website contracts are where lock-in usually hides. Ours is short on purpose.

Questions

What people ask about a new website

How much does a website cost?

A single landing page is $450 one-time and goes live in five business days. A business website of five to eight pages is $1,500 to $2,800 and takes two to four weeks. An e-commerce store is $2,500 to $5,000 over three to five weeks. The optional Care Plan is $120 to $180 a month. Hosting and domain fees are paid by you directly, in your own name.

Because the work varies, and a single headline price would mean padding it. You get one fixed number after the strategy session, before anything starts, and it does not move unless you change the scope.

Landing page: five business days. Business website: two to four weeks. Store: three to five weeks. The schedule on this page lists what we need from you each week.

Google’s published threshold for a good Largest Contentful Paint is 2.5 seconds on mobile, and that is the performance budget we build to, set before the first plugin is added.

The foundations are built in rather than retrofitted: clean structure, one heading hierarchy per page, descriptive URLs, alt text, fast loading and machine-readable markup. That is the technical groundwork, not a ranking campaign — ongoing search work is our SEO and AI Visibility service.

Often, and it is worth asking. Sometimes the existing template is the problem and rebuilding is cheaper than working around it for two years. You get that answer at the session, with the reasoning.

A 30-day support window is included on business and e-commerce builds: anything broken is fixed and anything unclear is explained. After that the Care Plan is optional at $120 to $180 a month for updates, backups, monitoring and up to two hours of content edits.

Next step

Book a strategy session

The session
$95, credited in full toward your first invoice. You share your goals, we look at where you stand, and you leave with a written plan you keep.
What we go through
We review what your site has to do, and whether it holds your campaigns back.
What you leave with
Whether to fix or rebuild, what it should change, and what your team can manage once it is live.

AdvanSEM

Website strategy session

40 minutes on what your site has to do: whether to fix or rebuild it, and what that should change fo...See more

40 minutes on what your site has to do: whether to fix or rebuild it, and what that should change for your campaigns.

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  • 40 minutes
  • Zoom
    Zoom
  • 95 USD

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    • No time slots are currently available.
    The ecosystem

    This is the floor every other service stands on

    Nothing else on this site works properly if the destination is broken, slow, or impossible to change.

    CRO & Analytics

    Conversion testing needs a site that can be changed cheaply and measured honestly. Sometimes the audit finds a template testing cannot fix, and then the answer is a rebuild, not another experiment.

    SEO & AI Visibility

    Site speed, clean structure and machine-readable markup are decided at build time. Retrofitting them later costs more than doing it once, properly.

    Media Buying

    A landing page at $450 costs less than a day of media on most accounts, and it is usually the single cheapest thing you can do to make paid traffic profitable.