Growth system · Bookings

A full calendar, and the people in it showing up

Campaigns and local search bring the bookings, and more of them come straight to you instead of through commission platforms.

Through booking platforms
Platforms
Direct with you
Direct booking
12%Direct · commission kept
88%Through platforms · commission paid

Found
✦
Convinced
✦
Booked
✦
Reminded
✦
Showed up
✦
Cost per kept booking
✦
Found
✦
Convinced
✦
Booked
✦
Reminded
✦
Showed up
✦
Cost per kept booking
✦
Where bookings usually leak

A booking only counts when someone walks in

Filling the calendar is half the job. The other half is making sure the people in it arrive.

Booked is not the same as arrived

A no-show costs twice: the slot and the preparation.

People ask when you are closed

Customers look for an appointment, a table or a room when they are free, which is often when you are not. Every question lands in one tracked place, and on the Ecosystem level each one gets an instant answer.

Reviews left to chance

Reviews decide who gets chosen, but asking by hand never happens consistently. From the Structure level, review requests go out automatically after every visit.

The whole chain

Five places a booking can still be lost, and what closes each one

A slot filled by an ad and then missed costs more than an empty one, so the marketing works every link, not only the first.

01  Found

The leak

Nearby searchers see a competitor first

02  Convinced

The leak

Thin or stale reviews lose the comparison

03  Booked

The leak

The booking page loses people halfway

04  Reminded

The leak

Nobody confirms, so the slot is forgotten

05  Showed up

The leak

No-shows are never counted, so never fixed

Where people choose

Found nearby, and chosen over the place next door

People nearby compare a few places on the map in seconds: photos, reviews, and whether they can book right there. The first three links in the chain are decided on that listing, so we work on it as carefully as on any campaign.

12%of the people nearby book with you

How the marketing runs

Found, convinced, booked, reminded, showed up

Every link in the chain gets its own work, in this order.

01

Found

Booking campaigns and local visibility, so you appear when someone nearby is ready to book.

02

Convinced

Reviews generated systematically and a booking page improved on the live traffic.

03

Booked

Every booking tracked end to end, from the first search to the confirmed slot.

04

Reminded

Automated confirmations and reminders by email or WhatsApp, timed to your no-show pattern.

05

Showed up

Show-up rate read every week beside cost per booking, and recall flows that bring people back.

Growth levels

Fill the calendar. Close the gaps. Then run every location

Each level contains the one before it, and every one-time setup is included in your first month.

Foundation

$950
per month

The calendar starts filling — and shows up

Go with this if you need bookings coming in, and protected, before anything else.

Monthly strategy call

Reputation work from here

Structure

$1,950
per month

Bookings without gaps, reputation working for you

Go with this if the calendar fills in bursts and reviews or no-shows are holding it back.

Everything in Foundation, plus:

Monthly strategy call

Ecosystem

$3,400
per month

The fully-booked operation, every location

Go with this if you run several locations or rooms and every inquiry needs an answer.

Everything in Structure, plus:

Bi-weekly strategy calls

Prices are monthly. Your exact configuration is confirmed in writing after the strategy session, before you commit to anything.

The growth level
Foundation
Structure
Ecosystem

1 platform, up to $7.5k

2 platforms, up to $25k

All platforms, up to $25k

2 a month

4 a month

4 a month

✓

✓

✓

10 a month

10 a month

15 a month

—

—

4 a month

✓

✓

✓

5 journeys

5 journeys + 2 campaigns a month

5 journeys + 2 campaigns a month

—

—

✓

—

✓

✓

—

Monthly

Monthly

—

—

12 a month

—

—

✓

✓

✓

✓

Monthly

Monthly

Bi-weekly

Not sure which level fits? That is what the session is for

What we report

Cost per kept booking is the number we answer to

A booking that never arrives is not a result. Every report counts the people who showed up, and reads show-up rate beside what each booking cost.

When no-shows rise

If no-shows stay above your baseline for two weeks, we review reminder timing and your deposit policy with you before spending more.

Your monthly report

By the 5th business day
1 Headline

Cost per kept booking against your target

2 The numbers

Show-up rate, read beside cost per booking · Booked capacity against what you have available · Review volume and rating, week by week

3 What we changed

The campaigns, reminder timings and booking-page changes we made, and why

4 What we learned

What filled the calendar and what only filled it on paper

5 Next month

The moves already scheduled, including the next quiet period

6 Flags

No-show spikes, review trends, seasonal gaps and anything we need from your team

Six blocks, in this order, every month. The dashboard is live all month; the report interprets it.

The first 30 days

From walking your booking flow to the first kept-booking report

Reminders go live first, so the first bookings won are already protected.

01

Walked as a customer

We book through your own flow end to end and note every point where people drop.
02

Calendar connected

Your booking system and CRM are connected, so every booking is tracked from the first search.
03

Reminders first

The confirmation and no-show sequence goes live.
04

Found locally

Local visibility fixes ship, and campaigns open to the people nearby who are ready to book.
05

Week 4: kept bookings

The first report counts bookings that arrived, and what each one cost.
Is this the right fit

Built for businesses that live by the calendar

This fits if

Not yet, if

What you commit to

The terms, before you ask

The same on every level, whatever your goal.

Monthly, in advance

Invoiced at the start of each month. A 3-month minimum, then month to month with 30 days’ notice.

Your ad budget, your way

Fund the platforms directly, or through us. Either way every dollar is reported, and none of it is marked up.

Everything stays yours

Ad accounts, pages, audiences, data and creative belong to you, including after we part ways.

Live from day one

You see the dashboard we work from, from the first day.

Setup quoted up front

Every engagement starts with a paid audit or setup, priced in writing before you sign anything.

Scope you can point to

What each level includes is listed in your agreement. Anything outside it is agreed first.
Questions

What people ask about bookings

Yes. Moving up adds channels, locations and lifecycle work on top of what is already running. Nothing is rebuilt.

In most cases, yes. We connect your existing booking tool and CRM rather than replacing them, and we check that connection during setup before anything spends.

No. We build the routing, confirmations and reminders, and on Ecosystem, instant answers to routine questions like opening times. Anything that needs a person, or is clinical or sensitive, stays with your team.

Every booking gets a confirmation and a reminder at the right moment, with an easy way to reschedule instead of not arriving. We adjust the timing to what your own show-up data shows.

Restricted, not closed. Campaigns run within each platform’s health policies, tracking is set up so no sensitive data reaches an ad platform, and claims are approved by your side before they run.

Manager access to your ad accounts, Business Profile and booking tool, not passwords. And someone who can approve reminder wording and ads before they go live.

Next step

Book a strategy session

The session
$95, credited in full toward your first invoice. You share your goals, we look at where you stand, and you leave with a written plan you keep.
What we go through
We review where your bookings come from, and whether you can see who actually turned up.
What you leave with
A clear first step for a fuller calendar, which level fits if any, and what your team can keep.

AdvanSEM

Bookings strategy session

40 minutes on where your bookings come from, who actually turns up, and what to fix first.

40 minutes on where your bookings come from, who actually turns up, and what to fix first.

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  • 40 minutes
  • Zoom
    Zoom
  • 95 USD

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